Your Branded Podcast Starts With These 3 Questions
Getting thoughtful answers to these three critical questions is the first step in our Podcast Jumpstart program. We created it to ensure that together, we make the right podcast for your audience, that it aligns with your purpose and achieves the outcomes you’ve defined as most important for your brand.
Answers to these questions will become the North Star to your podcast production and will guide the decisions that go into every episode for the life of your podcast. (no pressure!)
How the Jumpstart Works
Your brand has a unique story. Our expert story tellers at Larj will help get it into your customers earbuds and onto their playlist.
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Weeks 1 & 2
There’s a lot of work to be done before we hit the record button! In this phase we’ll start with your key message, do a deep dive on audience and a competitive analysis and settle on the name and format of your show.
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Weeks 2 & 3
Next we’ll develop a content plan, and the workflow and timeline to produce your first 10 episodes. At the end of week three you’ll have a roadmap for a sustainable production.
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Weeks 3-5
It’s time to hit record! Now that your roadmap is in place we’ll get into the studio (or capture sound in the field) and record. We’ll also provide coaching behind the mic for hosts and guests, and create the feel of your show with music - intro/outros and transition styles.
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Weeks 5-6
In the final phase we’ll set you up with a strong publishing infrastructure, marketing strategy, metrics and launch plan. That’s all there is to it!
Join our group of innovative brands that are telling their story through the power of podcasting.
Podcasts We’ve Made